Layout design for the IPCC Annual Report, geared towards Midwestern Material Girlies. The goal was to increase awareness and inspire action regarding climate change within a unique demographic. This was achieved by crafting an engaging design—leveraging imagery, typography, colour palettes, infographics, and layout to connect climate change to the daily lives of the target audience. By aligning with their interests and values, the report aimed to create a personal connection, making climate change a relevant and actionable topic.